It’s the most wonderful time of the year! In addition to Santa coming to town, the ALTTRAX team loves wishing you happy holidays, reflecting on the past year, and paying tribute to one of our favorite movies, Elf. While Buddy has some questionable taste in cuisine (spaghetti and maple syrup… no thanks!), his determination and heart always inspire us.
When Buddy ventures to New York City, he faces a world completely unlike anything he’s experienced before. He makes a few questionable choices along the way (do not eat gum off the sidewalk). But Buddy also uses his unique experience and skills to make a difference. After all, who else could take out a mischievous crew of kids with a barrage of snowballs that rivals a T-shirt cannon at a sporting event?

In much the same way, our team brings clinical, audit, implementation, recruitment, and other specialized expertise together to help our clients navigate complex challenges and achieve better outcomes.
Buddy is unapologetically himself. He doesn’t conform to the rules of society, the city, or even Gimbels department store. His optimism, positivity, and elf skills (especially holiday decorating) challenge and ultimately improve the way things are done.
We feel the same way. ALTTRAX exists because we don’t believe in doing things just because “that’s how they’ve always been done.” We ask different questions, challenge assumptions, and bring a fresh perspective to pharmacy benefit strategy.
What resonates with us most is the power of hope and belief to create change. Buddy didn’t save Christmas on his own. It took a group of friends willing to step outside their comfort zones and sing in public to spread joy across the city. The best outcomes happen when teams are aligned. At ALTTRAX, collaboration is how real change happens.
And while you don’t need to pass through the seven levels of the Candy Cane Forest, cross the Sea of Swirly Twirly Gum Drops, and walk through the Lincoln Tunnel to find us, we’d still love to connect. Visit our home page to learn more and schedule an appointment today. Or after the holidays.
